RAW Marketing

Grain, Seed, & Milling Industry Marketing Agency

Robin Walters started RAW Marketing in 2005 as an ad agency to small businesses and agricultural clientele.

RAW Marketing is a resourceful, efficient marketing ally for your business. We aren’t huge and we aren’t expensive, but we are good, we are experienced and we are dedicated to the Ag industry although we have clients in almost every industry including healthcare, fine arts and education. We care about our customer’s business and are exclusively vested in your future.

RAW Marketing specializes in consulting, PR, promotions, print and web. Our experience covers everything from advertising to bill boards, web design to social media and press releases to knick-knack campaigns. You name it, we can plan it, budget it, create it, engage it and track it.

We are always on your timeline. We commit to deadlines, but understand flexibility when it comes to budgets, business and customer engagement. If your deadline is moving, it’s by your command, not ours.

RAW Marketing serves globally. Our client list is focused in the cornbelt, but their scope is much bigger. We will strategically target your campaigns to hit right in the ROI!

We are rooted in agriculture. We love the industry, the people and the growth potential. We are also a small business and aim to help other small businesses grow exponentially. We are eternally optimistic, with a hint of realism and honesty. We capture your excitement, but won’t waste your time and money on a project that doesn’t have potential.

About RAW Marketing’s Owner:

Robin A. WaltersRobin was born and raised in the corn-belt. Planting her roots in agriculture, she detassled for five years as a teen, finishing out the experience by managing her own acres. One thing long, hot mornings in the sun can encourage is a college education. Robin attended Western Illinois University on an educational scholarship. Graduating in three years, she traveled the US as adjunct faculty for Communications course work, planting roots in Denver, CO and Saint Louis, MO before returning to Central Illinois.

Once settled, Robin committed to communication development within the agricultural industry. Becoming a full time Agvocate entailed grain industry publications and equipment manufacturers, prior to entrepreneurship. Recent projects include acquisition transition, market research, focus groups, B2B management, forecasting, meeting planning, trade show management and authoring and implementing training programs.

Her focus is to increase visibility for a variety of businesses within the agriculture, education and non-profit sector. Outputs included web sites, search engine optimization, social media, advertisements, bill boards, radio scripts, promotional items, point of purchase, business collateral, logo design and architectural design.

Robin is also professional photographer with experience in portrait, landscape and time lapse. Her next challenge is perfecting drone operation. Joining her on many of her adventures, Robin encourages her husband and children to work harder to save the world one project at a time. Similarly, they inspire her desire for growth and change.